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Old 10-02-2024, 12:06 PM
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Can u tell them to stop the bs. Some small cpa firms have partners with 30 to 40 yoe better than those b4 and mid tiers but they are not ato. These firms have better quality than ur b4 and mid tiers. If you are a regular seminar person its not difficult to see the current partners are full of bs.
It's all about the process and branding. Technical skill is secondary. Due to the nature of audit. How good quality do you actually need in audit? Not talking about being the best neurosurgeon or what.

Tan Ah Seng PAC can have the most technically brilliant 40 YOE senior auditor god, but no big client will ever appoint them because:
1. No global brand name
2. Not enough manpower to do large scale audits especially for group companies
3. No systems and processes to handle large scale audits
4. No overseas network for cross border work

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