Originally Posted by Unregistered

Because of a few reasons:

1. Top tier finance jobs take too much effort to get into. Very limited positions.
2. Not everyone wants to go into a bank and work with middle aged aunties
3. Big4 offers progression that industry does not provide in terms of job title. This translates into a higher starting point 3-5 years later depending on when you exit.
4. If you are able to adhere to the standards said above about how long you work, Big4 is extremely flexible in terms of hours, attire, work conditions and hardly anywhere else can compare to that level of 'autonomy'
5. Working with a group of friends in your batch is like an orientation group that sticks together which is kind of fun for a few years while you take your accounting certification. Be it CPA, CIA, CFA, FRM whatever you want, now is the time to enjoy and take exam while working. This translates into a better exit in the future.

So... why not big4? As long as you go in for the right reasons, there is nothing wrong with it.